Understanding customer behavior on your website

We’ve recently discovered a new tool for understanding how customers are using a website. It’s called HotJar. It makes available some cool tools for seeing exactly how users are engaging with your website. In particular I love the heatmap function which allows you to see exactly where users are moving their mouse and clicking as
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Keep your website secure with software updates

Over the last few years I have seen an increase in the number of sites being compromised or hacked. We have had a number of projects where a new client has come to us with a hacked site and we have been involved in repairing or replacing the site and even a few where sites
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Why you should use a site monitoring service

Do you have a website for your small business that customers use to get information like your contact details or details on your products/services? Do you use an email address that is attached to your website? For example [email protected]? What happens if there is an outage with the hosting service for your website? Are you the first to know about
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Why you need a password storage tool

If there is one piece of software that has improved my life immeasurably in the last 10 years it would have to be a password storage program. It’s where I store all the usernames, passwords, website addresses, software licenses (serial numbers), logins, credit card numbers, etc… that I want to remember. And for me, working
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Should I buy a domain to improve my website’s SEO

Improving the visibility and find-ability of your website is a familiar challenge for most of us. Particularly in the small business space where time and resources are often in short supply . Facing limited budgets for search engine marketing (SEM) and optimisation (SEO), simple and cheap solutions to put wins on the board without breaking
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What is a Bright Site?

With the transition to the new business name (Brightsite) it seemed worth exploring the idea of a “bright site” and what that means for you. In the fifteen years that I have been involved in web development, I’ve worked on and seen many different websites and experienced real world examples of sites that work well
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